RUTAM 360º PRO SHIELD Before & After

RUTAM3X+EXO™ biofunctional complex

(U.S. Paten Pending No.63/904,490)

This one-step treatment uses plant-based keratin and our Exosome Bio-Complex to support cuticle strength, reduce dryness after heat or chemical services, and leave hair smoother and more manageable — without complicated routines.

Your first return is always free.

Every RUTAM product is backed by our 30-day satisfaction guarantee.

We take care of your first return because we believe you’ll love your RUTAM experience.

Built on our patented RUTAM3X+EXO™ technology 

STEP 3 · Professional Protection & Recovery


Who is this for?

This product is designed for people who regularly receive professional hair treatments
or use intensive hair masks at home and want to protect their hair from ongoing chemical and styling stress.

It is ideal for those who want to reduce visible damage, maintain hair condition,
and support healthier-looking hair before and after color or chemical services.


This product may be right for you if:

  • You regularly receive color, perm, or chemical treatments

  • You use hair masks or treatments at home 2–3 times per week

  • Your hair feels weakened or stressed after salon services

  • You want to prepare the hair before color or chemical treatments

  • You want to support hair condition after treatments to minimize visible damage

  • Your hair feels dry, fragile, or compromised from repeated chemical exposure

  • You want a professional-level protective step without frequent salon visits


How this fits into the routine (STEP 3)

STEP 3 · Protection & Recovery

This step is designed to be used before and after professional services
or as a weekly intensive treatment at home.

It helps support hair condition during periods of high stress,
reinforcing the hair fiber and helping hair look stronger, smoother, and more resilient over time.


When to use

  • Before color or chemical services to help prepare the hair

  • After color or chemical services to support recovery

  • 2–3 times per week as an intensive home treatment

  • Whenever hair feels stressed from repeated treatments or styling


What this product does not claim

This product does not diagnose, treat, or cure medical hair conditions.
It does not claim to prevent hair loss or stop shedding.
It is designed to support hair appearance and condition as part of a cosmetic care routine.

1. Key Highlights

Heat-Activated Repair System
• Leave-in, no-rinse formula (overnight benefits)
• Powered by RUTAM3X+EXO™
Plant-based keratin + hydrolyzed proteins
17 Amino Acid Strengthening Complex
• Multi-weight hyaluronic acid hydration
• Pre & post chemical treatment support
• Korean fermented botanicals
• Lightweight cream–gel texture


2. Core Functional Benefits

1) Heat-Activated Repair & Reinforcement

• Activates during blow-drying or heat styling
• Supports smoother, stronger-feeling strands
• Reduces dryness-related roughness after heat exposure

2) Leave-In, Overnight Enhancement

• No rinse required
• Works overnight for enhanced softness and manageability
• Ideal for next-day smoothness and control

3) Pre & Post Chemical Treatment Care

• Supports hair comfort before/after coloring, bleaching, perming
• Helps hair feel softer and easier to manage during chemical cycles

4) Plant-Based Keratin + Hydrolyzed Proteins

• Reinforces natural fiber structure
• Supports improved elasticity and smoothness

5) 17 Amino Acid Repair System 

• Strengthens the hair’s natural protein matrix
• Enhances resilience, softness, and flexibility

6) Hydration & Moisture Balance

• Multi-weight hyaluronic acids deliver deep, layered hydration
• Improves softness and shine

7) Fermented Botanical Complex

• Ginseng, rice, soybean & Coix ferments support hair vitality
• Improves overall softness and shine

8) Scalp-Comfort Complex

• Centella, Artemisia, Aloe soothe dryness-related discomfort


4. What It Does

• Activates with heat to support smoother, stronger-feeling fibers
• Works overnight as a no-rinse treatment
• Improves shine, softness, and manageability
• Supports comfort through chemical services
• Helps reduce dryness-related roughness
• Provides hydration and smoother appearance
• Enhances final style finish and control


5. How to Use

Leave-In 
Apply to damp hair. Do not rinse. Leave overnight or throughout the day.

Heat Activation
Blow-dry with medium heat or use heat tools for enhanced repair benefits.

Before Chemical Services
Apply to clean, towel-dried hair prior to coloring or perming.

After Chemical Services
Apply to damp or dry hair for smoothing comfort.


6. Ideal For

• Heat-styled hair
• Bleached, colored, chemically treated hair
• Dry, rough, brittle, or fragile strands
• Fine/medium hair needing repair without weight
• Clients wanting overnight leave-in performance


7. Clean & Ethical Standards

• Vegan-friendly
• Cruelty-free
• Silicone-free
• Paraben-free
• Sulfate-free
• Mineral oil–free
• No drying alcohols
• Daily-safe formulation
Manufactured in ISO- and GMP-certified, FDA-registered facilities in Korea.

$75.00

This is STEP 3 in the RUTAM system.

Ideal for those who use hair masks regularly and want professional-level protection at home.

For best results, avoid conditioner during the first 7 days — its coatings may interfere with RUTAM’s microbiome & exosome performance.

And don’t worry: your hair won’t feel dry. RUTAM keeps it naturally soft and smooth from within. You will soon realize you don't need conditioner anymore.

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FAQs

Category

It delivers similar visible results — smoothness, frizz control, softness, and protection —

but it works even better without chemical straightening or multiple layered steps.

Traditional salon treatments typically require:

  • washing
  • applying treatment
  • Multiple steps of procedures
  • post-care maintenance
  • weekly masks or boosters

RUTAM 360º replaces all of that with a single leave-in step.

This is its core advantage.

The formula uses a Bio-Ceramide Repair System, including:

  • Ceramide Complex (cuticle sealing + barrier reinforcement)
  • Plant-Based Keratin (fiber strength + breakage resistance)
  • Botanical Protein Matrix (surface repair + elasticity improvement)
  • RUTAM3X+EXO™ (cell communication support + recovery)
  • Clean lipid shield (heat and chemical protection)

No harsh silicones, no formaldehyde-style smoothing compounds.

Yes.

RUTAM 360º was formulated specifically for compromised hair with:

  • cuticle tears
  • porosity imbalance
  • elasticity loss
  • dryness & breakage from bleaching

Our 8-Complex Repair System targets:

✔ moisture deficit

✔ fiber fragility

✔ cuticle roughness

✔ weakened cortex integrity

This is our strongest “shielding” formula.

RUTAM 360º creates a lightweight cuticle shield that:

  • evens the surface
  • reduces porosity
  • decreases friction
  • increases shine
  • significantly improves softness

This is our “lamination-like” effect — clean, breathable, zero buildup.

No heat is required — but heat will enhance the results.

You can apply it:


  • on clean, towel-dried hair, or

  • directly on dry hair for quick repair

Then:


  • Air-dry for softening, smoothing, daily repair, and cuticle protection

  • Blow-dry or lightly flat-iron for enhanced sealing, shine, and long-lasting smoothness

RUTAM 360º contains a heat-responsive botanical polymer + ceramide bonding system, which means:


  • it works without heat

  • but heat activates the film-forming complex for a more polished, salon-level finish

No rinsing.

No multi-step protocol.

No leave-in layering required.

  • Color-treated
  • Bleached / highlighted
  • Chemically processed
  • Frizzy or porous
  • Thin, breakage-prone
  • Heat-damaged hair
  • Anyone needing a “protective daily shield”

Yes.

Because we use:

  • clean plant-based keratin
  • microbiome-friendly actives
  • non-occlusive lipids
  • zero harsh chemicals

Users can apply daily without risking long-term dryness or stiffness.

No.

We use plant-based keratin, not heavy coating agents.

The formula is light, breathable, and silicone-free, keeping fine hair voluminous.

Safe to use

Formulated EWG Green-rated,Vegan, clean formula, made with 95%+ naturally derived actives

EXOSOM Technology

Powered by RUTAM3X+EXO™ Complex: exosomes + Ferment+postbiotics + peptides for scalp vitality and hair strength

8 Free Clean formula

Free from parabens, sulfates, silicones, mineral oil, phthalates, drying alcohols, synthetic dyes, and animal-derived ingredients

360º Protection. Professional Results.

Why RUTAM 360º PRO SHIELD?

Key Benefits

  1. Pre-Treatment Defense
    Forms a bio-shield around each strand to minimize chemical damage.
  2. During Protection
    Locks in hydration and strengthens cuticle barrier under stress.
  3. Post-Recovery
    infuses scalp & hair with exosome-powered peptides for resilience and shine.

OUR SUSTAINABILITY PROMISE

Powered by Plant-based Exosome + 5Botanical Complex:


• Exosomes + postbiotics for scalp microbiome balance
• 17 amino acids + multi-peptides to strengthen follicles
• Fermented actives to restore scalp vitality
• Serum, Cream-gel & mist formulations for deep absorption