RUTAM 360º PRO SHIELD Before & After
Damage happens in seconds. Protection should too.
Step 1: After cleansing, apply Steps 1 (Mist) and 2 (Serum) first.
Step 2: Dispense a coin-sized amount of Shield into palms.
Step 3: Apply evenly through mid-lengths and ends. Work through with fingers or a wide-tooth comb.
Step 4: Leave in. Style as usual.
Frequency: 2–3 times per week, or after any chemical or heat treatment. No need for daily use — the formula is designed to deliver lasting results per application.
Size: 100ml / 3.38 fl oz
Format: Cream-Gel Emulsion — NOT a spray. Heat-activated leave-in treatment.
Hair Type: All hair types — especially color-treated, bleached, chemically processed, heat-styled
Use: Mix into color/bleach formula at the bowl, OR apply to damp/dry hair before heat styling, OR 2–3x weekly as at-home intensive treatment
8-Free: No sulfates, parabens, silicones, mineral oils, synthetic fragrances, dyes, PEG, phthalates
Heat-activated. Instant defense.
Shortens color & bleach processing
Mix into formula at the bowl — protects cuticle while shortening service time.
Pre & post-treatment protection
Heat-activated, instant defense — protect before, recover after. Every service.
At-home keratin equivalent
No $300–$400 salon treatment needed — leave-in cream-gel, 2–3 times weekly.
Complete The System
Three steps. One bio-functional protocol. Designed to work together.
SCALP RESET
RUTAM Ageless Revitalizing Scalp & Volume Mist
$65.00 VIEW PRODUCT →
ROOT VITALITY
RUTAM Nº8 Intensive Hair Serum
$68.00 VIEW PRODUCT →
DAILY PROTECTION
RUTAM 360º PRO SHIELD Before & After
YOU ARE HEREWhat Our Customers Say
"I blow dry and flat iron almost daily. This is the first product that actually protects my hair from heat damage instead of just claiming to. My ends stopped splitting."
— Brittany F.Apr 2026"Used this before and after a keratin treatment. My stylist couldn't believe how healthy my hair looked at the follow-up. The cuticle repair is real — you can feel the smoothness."
— Vanessa L.Apr 2026"I was spending $80 a month on salon treatments to keep my color-treated hair from looking fried. This replaced all of that. My hair has never been this strong."
— Ashley M.Mar 2026"The lightweight formula surprised me. Most protective products weigh my fine hair down, but this absorbs completely. And it actually works — my blowout lasts 3 days now."
— Katherine R.Mar 2026"After years of bleaching, my hair was basically straw. Two weeks with Pro Shield and the texture completely changed. It feels like real hair again, not damaged fiber."
— Samantha E.Mar 2026"I'm a hairstylist and I've started recommending this to all my clients who heat-style. The before/after results speak for themselves. Professional-grade protection without the salon price."
— Megan T.Feb 2026"Replaced my Olaplex routine with this and honestly the results are better. My highlights stay vibrant longer and my ends don't fray anymore. Wish I found this sooner."
— Rebecca H.Feb 2026"No silicone coating, no fake smoothness. This actually repairs the cuticle layer. I can tell because my hair holds moisture now instead of looking dry by afternoon."
— Natalie K.Feb 2026